Want to grow sevanti for festival loose flowers and potted plants. Looking for season and care.
4 Answers
Chrysanthemum, called sevanti or guldaudi, is a popular short day flower grown for loose flowers, garlands, cut sprays and potted plants, with strong demand in the festival and wedding season. Propagate from terminal cuttings or suckers, plant on well drained soil, and because it is a short day plant it sets buds as days shorten, so time planting so flowering hits the festive window. Pinch the plants early to get more branches and more flowers, and stake tall types. It flowers in roughly three to four months from planting. Yields of loose flowers per acre are good and rates rise sharply in festival and wedding demand but drop in glut. Markets are loose flower mandis, garland makers, florists and the potted plant trade around Diwali. Maharashtra has steady demand. Watch for leaf miner, aphids and wilt. Stagger plantings, pinch for bushiness, and line up buyers before the peak to avoid distress selling.
Sevanti sells best at festival time around here. I pinch the plants early so each one gives many flowers. Potted sevanti also sells well near Diwali. Stake the tall varieties or they fall over after rain.
Time it for the festival window, that is where the rate is. Off season it is just average money. Watch for aphids and leaf miner. I do a few batches at intervals so I am not selling everything on the same low day.
Because it flowers on short days, the timing of your cuttings is the whole game. Plant too early or too late and you miss the festival rate when it matters most. I count back from Diwali and Dussehra to fix my planting date, that planning made the biggest difference to my income.